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Johan Cruyff’s column:
Everyone is aware how the level of Dutch football is deteriorating.
We should be ashamed that only our champions are still in the UEFA
tournament. This is not just because the big money is in England, Spain
and Italy. Our teams stumbled over clubs from Denmark, Sweden, Cech
Republic and Croatia. It is all because of our own failing. Not just
the coaches, but also the people who appointed our coaches.
Managers and executives who occupy their jobs for their ego and
don’t understand football. While managing a club is a real craft. In my
time as a player, Ajax only had five man in the office. Today they have
hundreds, but clubs are still being managed by people who see their
jobs as an interesting hobby. Look at Heerenveen and NAC, where very
well performing coaches like Gert Jan Verbeek and Ernie Brandts are
asked to leave, while they’re doing great! In my book, these execs have
lost the plot. And the most pathetic thing is, that when a top exec
leaves, at Ajax for instance, it still takes months to find a worthy
successor. And still they get it wrong.
I’ve been asked to take a seat in the Ajax committee. But I refused
and I think that was a wise decision. I have given Ajax many
suggestions over the last years and every time they abused my advice
for their own agenda. I didn’t want to be used again. They will hold me
responsible, but use my reputation for their own good. Some committee
members will know exactly what I mean.
Lots of people will think: there is Cruyff again. Why doesn’t he
take up the glove. My answer is simple: I wanted to. But there hasn’t
been anyone who asked me to solve the problem. Because they are afraid
to. Because if they let me, I will solve the problem. Only, my way is
not a nice one. And that’s why Ajax keeps me out of everything when the
going gets tough…
Van Hanegem: Ajax, take JC on board!
Column:
It is very strange that the Ajax committee didn’t bother to talk to
Leo Beenhakker, who was technical director at Ajax some time back. Ok,
the man can elaborate too much, every now and then, but he does know
his business. He was in the thick of it and his signings were actually
very good (Maxwell, Trabelski, Zlatan Ibrahimovic). A missed
opportunity.
And Leo also knows to put his finger on the sore spot called Johan
Cruyff. He always calls him the Fool on the Hill. The man who shouts
from his mountain putting everyone at Ajax in an immediate stress. Well
put and courageous too!
I read the typical football comments in the report. They talk about
scouting players for Ajax 1. Well…in my view, Ajax should develop
youngsters for the team and sign players who have arrived already and
who can add value immediately. And you don’t need to scout those latter
types. Look at Luque. How hard can it be? We’ve seen him play in Spain,
and at Newcastle. So, if you want him, just check why he failed in
England. And then you sign him, or you don’t. Sometimes people make
running a football club into rocket science. Well, it isn’t.
Johan said he’d help Ajax solve their problems if they’d ask him.
Well, I’d say: grab him! He is a real Ajax-man. The best player the
club ever brought forward and I don’t think we’ll ever see a better
player than him.
If he claims to be willing to carry the weight, go talk tio him.
They are looking for a general manager. A warm personality, who can
represent Ajax. Well, that figure head exists. And he claims he can
solve the problems! What more do you want? You’d be stupid not to take
him on on his offer. Because, if you don’t, he’ll go back to his hill
and starts screaming down again. So, ask him, and then if he refuses at
least you stopped him commenting on everything Ajax… And that’s another
benefit…
Ajax’ Martin van Geel comes out stronger
Marco van Basten was looking over Martin van Geel’s shoulder at the
presentation of Ajax’ investigative report. It was a coincidence, but
symbolic at the same time. Van Geel found a chair at the back of the
auditorium, right under a framed picture of a young San Marco in his
Ajax-jersey.

Sometime this week, Ajax expects to sign the former Ajax striker and
current Oranje team manager as their new coach for next season. He will
be signed by a technical director who will be able to use the
no-nonsense report as a weapon to strengthen his position.
True, Van Geel is seriously criticized in the report but other than
with general manager Fonteyn, the criticism on Van Geel is
“professional” while the criticism on Fonteyn is personal. Fonteyn is
said to be distant, arrogant and cold, lacking any feeling with
football. The criticism on Van Geel can easily be seen as criticism on
the Ajax’ structure. Van Geel could use that to finally change things
for the better.
The committee, led by Uri Coronel, came up with a profile for the
new manager and Maarten Fonteyn doesn’t fit that new profile by any
measure. The new manager should “feel at home in the world of
football”, is supposed to be “a people manager and a warm personality”
who feels comfortable in boardrooms and among hardcore supporters.
Fonteyn was the only key-player absent during the presentation.
Van Geel has received several signals from within the organisation
that he has the support of the people and that there is a future for
him at Ajax.
And it seems logical. Every one can see that Van Geel has done a lot of
signings to strengthen Ajax “in the width”. But when criticizing, it’s
also important to understand the base-position. When Van Geel started
his job in the summer of 2006, ten Ajax players walked out the door
transfer-free. Among them Steven Pienaar, Trabelsi, Maxwell and Thomas
Galasek. Van Geel wasn’t guilty of that. And it certainly was the
destruction of capital, which resulted in the defeat in the pre-CL
tournament against FC Kopenhagen. This immediately limited Van Geel’s
reach to find new and equal players.
And in terms of scouting… Several scouts saw Hungarian talent
Dzsudzsak play. And all of them were negative. Do not sign him. PSV
snatched him up and the player with the tough name is the best player
in Eindhoven week in week out. Is that Van Geel’s fault?
The Coronel committee advises Ajax after ten years of zig-zagging on
the management-model for technical policies. Will you allow one man to
manage the whole technical field of the club, like Van Gaal did in the
period 1991 -1997? Or do you implement the model of a coach who is
responsible for Ajax 1 only, backed by a more permanent technical
director as it is now (Koster = coach, Van Geel = technical director).
If Ajax opts for model 1, than only Guus Hiddink seems to be capable
of filling those shoes. Ajax will opt for model 2, with a young coach
(Van Basten) responsible for Ajax 1 and Van Geel as the man in power
for the long term.
Armed with the new report, Van Geel can pull in the reigns of the
club. And Van Geel feels the implicit support of the Coronel committee.
They clearly stated that the role of Piet Keizer as “technical adviser”
is superfluous and needs to go (Piet Keizer is the former legendary
leftwinger, but is currently also players’ manager…). There is no need
for any technical adviser.
Van Geel didn’t want to comment too much on the findings and his
position. “Based on all reactions and response I received I feel
supported and trusted.”
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